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Planning to travel to the US? Google yourself first.

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Foreign travellers heading to the US are being advised to check their online presence before applying for a visa or boarding a flight. Immigration experts say US authorities are reviewing public digital footprints more closely to identify inconsistencies, unauthorized work, or misrepresentation.

Agencies such as the Department of State, Customs and Border Protection (CBP), and US Citizenship and Immigration Services (USCIS) are using social media and other public data as part of their background checks. These checks can occur during visa interviews, airport inspections, or while processing applications for work visas, status extensions, or citizenship.

“US immigration officials review public online content to verify identity, spot inconsistencies, and flag signs of unauthorized work, immigrant intent, or misrepresentation,” Jennifer Behm, Partner at Berardi Immigration Law told ET. She added that even minor contradictions between an applicant’s online presence and their visa application can result in questioning, delays, or denial.

CBP officers have the authority to examine phones and laptops at the border. While not every traveller is screened, recent incidents suggest an increase in such inspections. Individuals have reportedly been detained or denied entry based on posts or tags linked to unauthorized work, recreational drug use, or political content.

Social media screening is a tool originally expanded to detect national security risks. “All visa applicants undergo automated ‘baseline’ social media screening,” Behm said. “Only a subset of applicants get a manual, in-depth review.” Automated systems match public content against watchlists and keyword filters. Deeper reviews are triggered by security alerts, inconsistencies, or travel to high-risk regions.

“For an ‘immigration safe’ online presence, I recommend that clients treat their digital footprint as part of their immigration case, whether they’re applying for a visitor visa or for a work visa,” said Behm. She advises applicants to cross-check public profiles with their DS-160 form and supporting documents. For instance, LinkedIn job titles should match visa paperwork, and visitor visa applicants should show strong ties to their home country, such as housing or employment.

Behm also warned about indirect online risks. “Even posts and tags by others – like a friend posting photos of you engaging in recreational drugs or tagging you in anti-US political messages or hate speech can prompt scrutiny or enforcement action.”

She recommends applicants fix any inconsistencies, tighten social media privacy settings, and seek legal advice in complex cases. “Most importantly, visa applicants should never lie to gain an immigration benefit, as misrepresentation can lead to serious immigration consequences and even permanent bars from the US,” she said.

Recent reports of travellers being denied entry have caused concern. Behm acknowledged the trend but added that many of these cases involve prior violations or misrepresentation. “What has changed is the tone of immigration enforcement. The Trump administration’s posture may be emboldening some CBP officers, and travelers may feel that shift when it comes to questioning at entry.”

Despite these developments, Behm pointed out that the legal standards remain unchanged and thousands of people continue to enter the US each day without issue.
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